When the code’s clean, the deck’s short, and the vibe feels right, it’s easy to forget what actually makes a startup work. This week’s reads will show you where most founders stall—usually right after things start looking "pretty good."

Forget Vibe Coding, No-Code is the New Real Code

ehandbook.com/forget-vibe-coding-no-code-is-the-new-real-code-e253096db7aa?sk=219accb873c84767f7f386c065066497

Nobody Cares About Your Startup, and It’s Actually a Great Thing

ehandbook.com/nobody-cares-about-your-startup-and-its-actually-a-great-thing-5db9686aa495?sk=113fecb3866a1f554ab725122b7de99e

The Coward’s Way to Run a Startup (And Why It’ll Kill Your Business Before It Begins)

ehandbook.com/the-cowards-way-to-run-a-startup-and-why-it-ll-kill-your-business-before-it-begins-ca54e7fd7674?sk=ead9ccdeedb955ccdad58543d95cdca7

Why Speed Matters to Venture Startups

ehandbook.com/why-speed-matters-to-venture-startups-6858401743a7?sk=36e4104a7b140c53dd048133c942f648

Shh, AI Will Let You Get Away With Anything

ehandbook.com/shh-ai-will-let-you-get-away-with-anything-7e82340452af?sk=340cbb694461dcfcb4b3e0b3e928dfd0

The Perfect Length for a Startup Pitch Deck

ehandbook.com/the-perfect-length-for-a-startup-pitch-deck-553a86e5dccb?sk=580e6517a2d315af7e03893c2d055a4f

The Secret Negotiation Tactics I Use to Win (Nearly) Every Argument With My Cofounder (Or Anyone)

ehandbook.com/the-secret-negotiation-tactics-i-use-to-win-nearly-every-argument-with-my-cofounder-or-anyone-b5d9bf4231c5?sk=ec79e64ed30d1e39e85d94d84f2ab90c

Why Great Tech Minds Are Leaving the Tech Industry

ehandbook.com/why-great-tech-minds-are-leaving-the-tech-industry-d588a0361139?sk=66f62a5ac4559b9d61727cbcb2f292a3

You’ll know you’re getting closer when the advice stops feeling comfortable.

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