Everyone’s asking, “Where’s my round? Where’s my hire?,” but this week’s reads probe a deeper question: “What have you built that can actually outlast the noise?”

Everybody Says They’re Hiring. Nobody Is Actually Hiring. WTF.

ehandbook.com/everybody-says-theyre-hiring-nobody-is-actually-hiring-wtf-89a954fe72a8?sk=74a973a8ce234a971116855a3711b6c9

Everyone Is Still Building Their Startups Backwards

ehandbook.com/everyone-is-still-building-their-startups-backwards-af3539c0b79a?sk=4ab43e7fb55fef0648b2a4969153098d

The One Industry That Will Surpass AI (And Outlast Every Tech Boom)

ehandbook.com/the-one-industry-that-will-surpass-ai-and-outlast-every-tech-boom-5cc34dfccf26?sk=3237e1e9feda5d5e50fa7c309c864fab

Valuation Comparison is the Thief of Joy

ehandbook.com/valuation-comparison-is-the-thief-of-joy-4590949b97d7?sk=ecff2f08d229c0ccd8961f6c79361eca

Hey Amazon. Justify Your $200B Spend After 30K Layoffs. I Dare You.

ehandbook.com/hey-amazon-justify-your-200b-spend-after-30k-layoffs-i-dare-you-39581fb812b8?sk=717ad2de916def2d275a5d6bf88a7c8b

No, Investors Really Don’t Care About Your Product

ehandbook.com/no-investors-really-dont-care-about-your-product-ee98d5001e9b?sk=32526fcee0ab35b6ca1aa610a88fe02d

6 Hidden Industries AI Will Create By 2028 (That You’ve Never Heard Of)

ehandbook.com/6-hidden-industries-ai-will-create-by-2028-that-youve-never-heard-of-6437ecff63eb?sk=3cc74a45360f6db2f71660f820ddc735

If everything feels popular but nothing feels real - that’s because popularity isn’t traction.

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